The iPhone 5 is undoubtedly a cult movement.
Ahead of its release on Sept. 21, some overzealous iPhone fans have already lined up in front of the flagship Apple store in New York City.
As early as Friday, iPhone 5 buyers began camping in front of the Apple Store.
First few people, however, weren't there with a pure motive.
Hazem Sayed, who was first in line, is there to promote Vibe, a social-networking application, CNET reports.
Behind Sayed comes Jessica Mellow and Keenen Thompson, a body-paint artist and model, promoting their sponsor Gazelle. The duo are iPhone veteran sitters, who were the first and second in line for the iPhone 4S last year.
Many others followed, occupying the space outside the 5th Avenue Apple Store.
Following the much-anticipated announcement of its release, the iPhone 5 preorders broke record with over 2 million smartphones ordered in the first 24 hours.
That's double the preorders of the iPhone 4S last year.
Pre-orders for the iPhone 5 began on Sept. 14, and many f them are set to be shipped on Sept. 21.
However, the overwhelming demand exceeded the initial supply, according to Apple, leading many of the orders toward October delivery.
Both Apple and the iPhone 5 carriers have pushed back the shipment dates for several weeks.
As a result, there is a high possibility for many more retailers to see long lines of iPhone-crazed customers this week.
iPhone 5, dubbed "Absolute Jewel," deserves a $100,000 jewel-cladded case?
The iPhone 5 was unveiled on Sept. 12, at a press event in San Francisco. Apple's new CEO Tim Cook called the iPhone 5 an "absolute jewel."
“It’s an absolute jewel ... Made entirely of glass and aluminum, designed and built to a standard unlike any in the industry," Cook said.
The iPhone 5 sports a slightly bigger 4-inch screen with a Retina Display. The bigger screen gives room to an additional fifth row of icons.
The phones' body is made of aluminum and glass, making the smartphone 18 per cent thinner and 20 per cent lighter than the iPhone 4S.
The iPhone 5 will be powered by a faster A6 processor, and run on 4G LTE networks, making it faster to brows the web.
New features include camera's panorama function, which allows users to vertically sweep the iPhone screen to take a 28-megapixel image.
Improvements are made in video's stabilization, enhanced battery life, and 44% more color saturation for showing movies.
Apple's new "wideband" audio promises clearer sound during phone calls.
Safari is also enhanced with a full-screen view, and users can now share tabs from desktop to phone via iCloud Tabs.
The iPhone 5 comes with two colors, black and white, and its prices range from $199 for a 16GB, $299 for a 32 GB, to $399 for a 64 GB with a two-year contract.
“iPhone 5 pre-orders have shattered the previous record held by iPhone 4S and the customer response to iPhone 5 has been phenomenal,” Philip Schiller, Apple’s senior vice president of Worldwide Marketing, said.
“iPhone 5 is the best iPhone yet, the most beautiful product we’ve ever made, and we hope customers love it as much as we do.”
If you want to beautify your iPhone 5 to its extreme, check out the most expensive iPhone 5 case ever, costing $100,000.
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