June 19, 2013 Last Updated: 07:38 PM EDT

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Janelle Monae Is CoverGirl's Celebrity Face

Aug 15, 2012 04:28 AM EDT
Janelle Monae Is CoverGirl’s Celebrity Face
Janelle Monae Is CoverGirl’s Celebrity Face (Photo : Reuters)

Janelle Monae becomes the second celebrity to be added to the list of CoverGirl's celebrity faces with Pink doing the honors earlier this month.

Janelle Monae has landed herself a beauty contract with CoverGirl becoming the newest addition to the brand's eminent list of celebrity faces. Monae is the second celebrity to be associated with CoverGril this month. Early last week, singer Pink was announced the face of CoverGirl's 'Beauty with an Edge' campaign.

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"One of my core values is to help redefine what it means to be a strong and beautiful woman in the music and fashion worlds and to empower the wonderful things that make us unique," the 26-year-old R&B crooner says in a release. "Becoming a CoverGirl is truly an honor and a gift: it opens up a new platform for me to inspire women to feel stronger, braver and more beautiful inside and out."

CoverGirls boasts a list of top celebrities as their brand ambassadors including Taylor Swift, Sofia Vergara, Drew Barrymore, Ellen DeGeneres and Queen Latifah.

Pink has already finished her first print ad campaign for CoverGirl, which will debut this fall.  CoverGirl is launching a "bold new mascara innovation" and what better face to represent it than the bold and fierce Pink? According to a CoverGirl press release, the Grammy winner will be donning "surprising new beauty looks on her lashes, lips and everything in between," in the coming months.

"I grew up with CoverGirl - who didn't? No matter how aggressive or strong we are, we all want to feel beautiful," Pink said of her newest venture. The rock n roll diva also shared her own personal make-up routine, "For tour, my makeup is colorful. It's always got to be smoky, sexy, and then [I have a] 'no makeup' makeup look, which is actually harder than all of them. It just depends on your mood or the color of your tube socks."

CoverGirl has spotlighted all different types of women in recent years, redefining the true definition of beauty and breaking down unverified standards. Pink joins other 'uncharacteristic' CG beauty spokesmodels like Latifah and DeGeneres. "Joining a group of women who have always inspired me -to laugh out loud, let my guard down, or play around with my beauty look - is such an honor," Pink said about joining the CoverGirl family.

 

 

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