By Kadia Blagrove , FashionnStyle Reporter | Aug 09, 2012 01:04 PM EDT
Lucky magazine wants you to fix your life's problems by shopping on their forthcoming shopping site, myLuckmag.com. The e-commerce promises customers a "daily fix of the latest finds" hand picked by Lucky editors.
The ad campaign, Lucky's first in 12 years, for the launch features headlines of serious first-world problems like "My boyfriend dumped me via text," followed by a black label that reads "Fill the void." Underneath the problem and "solution" is an image of a dress or shoe tempting the viewer to shop. The ads will soon be seen on magazine pages, websites, and other media platforms.
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Products offered on myLucky will be from popular retailers like Sephora, Macy's, and more. The site will also offer sale items, vintage pieces, and some items from little-known designers.
Take a look at some of life's hardest issues that Lucky offers to help us with:
Get your retail therapy when the site launches Friday Aug 17.
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