Marc New York, a division of Andrew Marc, has launched its first advertising campaign this fall. Inspired by the cult erotic novel, "Fifty Shades of Grey", the ad features beauty pageant queen and 2012 "Celebrity Apprentice" contestant Dayana Mendoza and former Scottish rugby player Thom Evans in a soon-to-be steamy situation. The pair stare each other down in a bathroom as Evans stands barefoot wearing only a towel around his waist and Mendoza walks towards him with her dress zipper undone.
Photographer Chris Gbur shot the erotic ad at the Michelson Studio in New York. The ads will make its glossy page debut in September and October issues of Glamour and People StyleWatch magazine.
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