Kate Moss is the new beautiful face that appears in pictures from Salvatore Ferragamo's New Fall Ad Campaign.

Salvatore Ferragamo has just released pictures from its new Fall 2012 ad campaign and the beautiful British Model Kate Moss is seen spread across the images in all glory. The pictures have been shot by Mikael Jansson, who also photographs campaigns for Dior and Chloe

Most of the shots have the 38-year-old sprawled across plush couches while in some shots her co-star models Karmen Pedaru and Sean O'Pry rigidly stand at attention by her side.

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According to a statement from Ferragmo, the campaign is supposedly 'A role-play between Kate Moss's unmistakable femininity, Karmen Pedaru's reserved beauty and Sean O'Pry's striking appeal, amidst a geometrical play of mirrors and fabrics that recreates the environ of a fairy tale palace.'

The statement continued: 'Kate, naturally vibrant yet sophisticated, perfectly interprets the essence of this Autumn/Winter collection,' which is touted to be one of the brand's more successful in recent years.

Kate Moss is the most recent addition to the Ferragamo camp. Previously the gracious Frieda Pinto represented the brand at the Cannes Film Festival earlier this year.

Very recently, Kate was also featured in Forbes 2012 List of The Highest Paid Models in The world. She was second on the list being paid a staggering amount of $9.2 million. Her young daughter Lila is said to be seen following her mother's footsteps very soon. The 9 year old is said to already have a mini-portfolio of her own, owing to the innumerable times she's been pictured with her mother.

Check out some shots from the ad campaign here