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Rihanna Instagram Pics 2013: ‘Stay’ Singer Projects Nearly Naked Photos On London’s Marble Arch To Promote New Perfume ‘Rogue’; Fragrance Release Date, Prices [PHOTO]
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Rihanna has shared an Instagram photo of her nearly naked body projected onto London’s Marble Arch monument as an advertisement for her new perfume, “Rogue.”
The perfume's logo, “Rogue by Rihanna,” bordered on either side by a seductively posed (and topless) Rihanna – wearing only black panties and heels – appeared on the London landmark on the evening of Monday, September 9.
The Evening Standard writes that a crowd gathered around the Marble Launch to view the image.
“People are always changing and evolving, and with ROGUE, my new fragrance, I wanted to switch it up to reflect who I am today,” Rihanna has said of the perfume.
“It’s a personal fragrance that’s more self-aware. It’s ROGUE, it’s me. This scent embodies demure feminine qualities yet carries into an audacious new moment. I made it for all women, for every mood, because we all want to project our true selves.”
Rogue is a “flirty, sensual Oriental” blend of lemon blossom, cyclamen, jasmine, rose, plum and suede over a musky base of woods, patchouli, vanilla and amber. The perfume is contained in a glass bottle with inverted spikes at the base.
Rogue is Rihanna’s fourth fragrance, following Nude, Rebelle and Reb’l Fleur.
In the US, Rogue will be released in Macy’s, Dillard’s and Belk in September, while in the UK, the perfume will be released in Selfridge’s on October 24.
Prices for Rogue will range from $18 for a roller ball to $69 for a 4.2-oz. bottle. Limited edition accessories including a stingray clutch, stingray leather zip-around bag and studded fashion bracelets, will be offered as gifts with purchase.
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Sep 10, 2013 12:25 PM EDT